Thursday, February 2, 2012

YA Indie Carnival - To Trailer or Not to Trailer...

This week, the sponsors of the YA Indie Carnival are offering their opinions regarding the importance of a book trailer.  As an indie author, I'm exciting to hear other author's opinions regarding the investment of their time/effort/energy in creating trailers.

Here's what I've learned.  Book trailers can be simple...or they can be difficult.  I spent lots of time (time I could have been writing) trying to develop a great book trailer.  No matter how long or hard I worked, I was never successful in creating one I liked.  At least, that was the case until I discovered AnimotoAnimoto allowed me to quickly and easily make book trailers.  All I had to do was provide a few pictures with some accompanying captions after picking a design and a song.  Suddenly, making a book trailer was simple.

Here's what I know.  While the absence of a book trailer will not prevent the book from being successful, the existence of a quality trailer opens the author up to new and inventive marketing techniques for their book.  In the end, that edge will lead to a more popular release and additional sales.

Below are the trailers for Warriors of the Cross & Guardians of the Cross:  

1.Laura A. H. Elliott author of Winnemucca & 13 on Halloween, Book 1 in the Teen Halloween Series2.Bryna Butler, author Midnight Guardian series
3.Heather Self4.T. R. Graves, Author of The Warrior Series
5.Suzy Turner, author of The Raven Saga6.Cheri Schmidt, author of the Fateful Trilogy
7.Rachel Coles, author of Into The Ruins, geek mom blog 8.K. C. Blake, author of Vampires Rule and Crushed
9.Patti Larsen, The Hunted series and The Hayle Coven series10.Amy Maurer Jones, Author of The Soul Quest Trilogy
11.Dani Snell's Refracted Light Reviews 12.Fisher Amelie, author of The Understorey
13.M. Leighton, Blood Like Poison Series, Madly, The Reaping 14.Kimberly Kinrade, Bits of You & Pieces of Me, Forbidden Mind
15.Madeline Smoot, Missing, Summer Shorts, and The Girls16.Cidney Swanson, author of Rippler
17.Gwenn Wright, author of Filter18.TG Ayer
19.Melissa Pearl, Author of The Time Spirit Trilogy20.Heather M. White, author of The Destiny Saga
21.Roots in Myth, PJ Hoover22.Courtney Cole Writes